8 Killer Tips to Making a Profitable Landing Page

By Albert
In Internet Marketing
17/05/09 at 18:54
3 Comments

8 Killer Tips to Making a Profitable Landing Page

A landing page should your most ultimate weapon, and it shouldn’t be looked over. It is simply the deciding factor as to whether or your customers should buy. A simple landing page should answer these questions, why should they buy, what are they missing out on, and etc, but there are also a few more tips that marketers should always consider including.

1. Quality Content

Have quality content that will convince readers to buy. The content is the deciding factor as to if the customer should buy your product or not. If you know your one of those persons who just can’t write a 1000 word sales page that persuades, simply hire a professional to do it. You will profit more than the money you invested in hiring the professional to write. The content is the key to pursuing a sale.

2. Have a Mix

Have a mix of video, text, and pictures, no one likes seeing a page filled with only text alone, or any one of the other by it self. People want variety, and videos as well as text and pictures supply that need to satisfy people. People will always glimmer and skim first to check if it is even worth reading.

3. Show Some Testimonials

People are always wary as to if anyone else is doing it before they purchase anything in general, and showing actual testimonials can go a long way to convincing your customers to buy, but don’t over look it too much.

4. Implant Bargaining to Your Website

Even though you can’t physically bargain with them in real life, you wouldn’t want customers to leave in one go right? You would want to bargain with them to convince them to come back or other wise you could already be losing hundreds of customers. That is why some wise marketers implant last minute notices that deducts the price somewhat to convey customers that they should buy.

5. Look at How Other People Are Doing it

This is probably one of the most easiest, but one of the most powerful tip of them all. Simply, look at how other people are making sales off their landing page and take note of what they are doing is making it such a great landing page that converts.

6. Display Authority Badges

Although an image of a badge doesn’t really show much, people want to be sure that they are dealing with people with the right hands. A simple badge can go a long way to convincing your customers that this is authentic and real. You can be surprised as to having a badge can do.

7. Have a ‘Contact Us’ Page

People just like security. Everyone is presumptuous with their money, and even more online, and supplying a page that have information where to get answers, will help you convince to your customers even more that it is a trustworthy site. Remember, you must treat customers who are looking for support like gold because they are even more wary of their money being handed online, and if they can’t get answers fast, a lot of things can go wrong from there.

8. Have All the Essentials

This means that you should already lay out most of the most common payment methods and etc. I have seen to many marketers offer only so many payment methods, that they are losing out on the percentage of sales. Don’t promote your landing page or your product until your 100% on your sales page.