Owning and operating your own fully functional website and domain may be appealing, however, have you ever been curious as to see what your website is really worth? The truth is that many are, and some web owners are even willing to pay hundreds or maybe even thousands for a good website appraiser, however, now you can be doing your own appraising, and best of all, it is free of charge. Here are some things paid appraisers look at before auctioning off your website.
Define “Website Appraiser”
Basically, an appraiser is someone who sells off or auctions off property without you having to do anything simply because you are paying them. The appraiser’s objective in this case is to measure the value of a website and sell it for the most definite price available. Paid website appraisers can go from $100 to $500 just for an inspection.
Some Factors They Look at
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- The Homepage PageRank.
- The Alexa ranking.
- The traffic average.
- The amount earned from affiliate marketing.
- The domain name.
- The web site’s popularity.
- The # of subscribers.
- The # of backlinks.
- The domain’s age.
- Is it keyword optimized?
- Is it ranked high for a competitive keywords?
- Is it full of content?
- The look of the website.
- Is it submitted in well known directories such as the Yahoo directory and Dmoz.
These are some factors that help determine a site’s price tag. These are mainly what website appraisers look at before auctioning off websites. In a realistic point of view, the more effort and quality you put into building your website, the more value it will have on it’s price tag if you ever consider selling it away that is. Although you may not be thinking of selling your website, curiosity happens sometimes, and these are some of the factors that help contribute to a site’s worth.



